It's just dark and they don't seem to want to hide much, but I'll try to brighten it up for a change.
It shows an unmistakable cross-key and AB button controller, an NES unit that's considerably larger and more angular than the Japanese Family Computer, and a retro TV with antennas and dials.
Earlier, Hong Kong gaming news outlet VJ Gamer posted a LEGO Nintendo Entertainment System (NES) package and some manuals that appear to have been leaked from somewhere (Top image).
As far as we can see from the clear image here, the Lego NES seems to be a product that includes the following items in a set.
Nearly life-size NES unit, controller and cartridge
CRT TVs with an antenna and dials (with "LO-TECH" written in the manufacturer's logo-like location)
2646 pieces, according to the package.
Lego Super Mario, which was first sold in Japan, was intended for ages 6 and up and could be played by small children, but this one is labeled for ages 18 and up, probably because it is a replica of a retro game console.
What's interesting is that the Super Mario screen on this "TV", or rather the screen that is assembled, can be controlled (?) or moved (?) by turning a small crank on the side of the TV, apparently.
I'm not sure how it works, but I wonder if the stage is housed like a scroll in this cathode-tube-like thick "TV", and there are explanations for the scrolling and the up and down Mario at the end of the stick.
The on-screen Mario is not a Lego minifigure, nor is it the Lego Mario of digital toys sculpted Lego style, but a Mario board that is faithful to a 2D dot picture.
But another description also shows a picture of a Lego Mario mounted on the top part of a TV.
(Based on the nearby speech bubbles and musical notes, it appears that the sensor part underneath the Lego Mario's feet responds and is used as a part to play sound effects and music.)
According to VJ Gamer and German Lego website Promo Bricks, the Lego NES announcement is August 1, with a price of around €230 / $250. We'd love to see a Japanese version of the Lego Family Computer.
This article is based on an article from the Japanese edition of Engadget and was created using the translation tool Deepl. The Japanese edition of Engadget does not guarantee the accuracy or reliability of this article.